Slee Creating Value ACW

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  • 1.CREATING ● VALUE ● IN ● A ● GLOBALIZED ● WORLD 1 Creating Value in a Globalized World Presentation by Rob Slee, CBA, MA, MBA Robertson & Foley, Investment Bankers, Charlotte rob@robertsonfoley.com
  • 2.CREATING ● VALUE ● IN ● A ● GLOBALIZED ● WORLD 2 The Problem / Opportunity Most business owners are not increasing the value of their firms What can be done to improve this?
  • 3.CREATING ● VALUE ● IN ● A ● GLOBALIZED ● WORLD 3 Let’s Review What Is Being Taught ● There is one primary capital market in the U.S. ● Corporate finance theory explains behavior of the players ● Every business has one true value ● Capital is efficiently allocated and priced ● Going public is the primary goal of a business owner But none of this is true!
  • 4.CREATING ● VALUE ● IN ● A ● GLOBALIZED ● WORLD 4 Upon Further Review ● Capital markets are segmented in the U.S. ● Various finance theories explain behavior of the players ● Every private business has dozens of correct values at one time ● Private capital is not efficiently allocated and priced ● More companies will go private than public in the foreseeable future A new belief system developing?
  • 5.CREATING ● VALUE ● IN ● A ● GLOBALIZED ● WORLD 5 What are the Private Capital Markets? ● The venues where private capital is raised and private equity interests are exchanged If you’re sitting here…
  • 6.CREATING ● VALUE ● IN ● A ● GLOBALIZED ● WORLD 6 A Tale of Two Markets
  • 7.CREATING ● VALUE ● IN ● A ● GLOBALIZED ● WORLD 7 Capital Markets – An Overview Sales ($millions) 5 150 500 1,000 Small Lower Middle Upper Large Businesses M I d d l e M a r k e t Companies 2-3x 4-7x 8-9x 10-11x >12x 5.4MM 300,000 2,000
  • 8.CREATING ● VALUE ● IN ● A ● GLOBALIZED ● WORLD 8 Different Theories for Different Segments Sales ($millions) 5 150 500 1,000 Small Lower Middle Upper Large Businesses M I d d l e M a r k e t Companies Small Company Markets Theory Private Capital Markets Theory Corporate Finance Theory
  • 9.CREATING ● VALUE ● IN ● A ● GLOBALIZED ● WORLD 9 Dickens Déjà Vu? ● Capitalism may be the most successful export in US history ● It’s the best of times for companies with conceptual business models (how you organize to meet your goals) ● It’s the worst of times for companies with provincial business models ● 70% of private business owners are NOT increasing the value of their firms
  • 10.CREATING ● VALUE ● IN ● A ● GLOBALIZED ● WORLD 10 What’s an Owner to Do? I. Learn to think and act strategically II. Raise his/her Private Finance IQ III. Play to win by the New Rules of wealth creation
  • 11.CREATING ● VALUE ● IN ● A ● GLOBALIZED ● WORLD 11 I. The Strategy Thing Every so often the rules of business change Information Age… Industrial Age… Conceptual Age
  • 12.CREATING ● VALUE ● IN ● A ● GLOBALIZED ● WORLD 12 What Game Are You Playing? The game of business: Information Age Conceptual Age Left brain Left and right brain Tactical Strategic MBAs & wonks Designers and deliverers Checkers Chess
  • 13.CREATING ● VALUE ● IN ● A ● GLOBALIZED ● WORLD 13 Who or What is Holding You Back? ● Most owners spend less than 10% of their time on strategic thinking (strategy is what you do to meet your goals) ● In the Conceptual Age, operational effectiveness is the starting point ● What’s the main constraint every business faces? ● Whoever sits behind the owner’s desk!
  • 14.CREATING ● VALUE ● IN ● A ● GLOBALIZED ● WORLD 14 Tactical vs. Strategic Thinking Does all of this matter to creating wealth? Tactical Strategic Sergeant General Player Coach Operations Business model Sales Marketing
  • 15.CREATING ● VALUE ● IN ● A ● GLOBALIZED ● WORLD 15 II. Private Finance ● The study of how private companies make investment and financing decisions ● Value Relativity: Value is relative to the reason for an appraisal ● The Bizarre Bazaar: Private capital is allocated in a bazaar ● Transfer Spectrum: Business transfer comprises a spectrum of alternatives ● You are lost until you understand the integrated structure of private finance (a story might help)
  • 16.CREATING ● VALUE ● IN ● A ● GLOBALIZED ● WORLD 16 On the Lighter Side Why it’s so difficult to value a business appraiser’s opinion Slee3 The harmonic mean of the public control premiums derives an implied minority discount that is multiplicatively, not additively, applied to the unadjusted … Investment Banker Man
  • 17.CREATING ● VALUE ● IN ● A ● GLOBALIZED ● WORLD 17 Value Relativity ● Einstein and his theory of relativity ● Slee’s theory of value relativity ● The reason for an appraisal leads to a value world ● Every private company has dozens of correct values at one point in time ● Why? Not because I say so – but because Authorities say it is so
  • 18.CREATING ● VALUE ● IN ● A ● GLOBALIZED ● WORLD 18 A Few Value Worlds ● Market Value – what the open market says the business is worth (Asset, Financial, and Synergy Subworlds) ● Fair Market Value – what the IRS/Courts say it is worth ● Owner Value – what you say it is worth ● Investor Value – what an investor says it is worth ● Collateral Value – what the bank says it is worth ● Why is there relativity? Without an active trading market, perspective of the players matters
  • 19.CREATING ● VALUE ● IN ● A ● GLOBALIZED ● WORLD 19 The Bizarre Bazaar Success in the private capital bazaar requires: (BTW, why a bazaar and not a supermarket?) ● Understanding the structure and rules of the bazaar ● Being prepared for financial hand-to-hand combat ● Realizing that capital providers constantly move their tents ● Creating capital solutions one deal at a time
  • 20.CREATING ● VALUE ● IN ● A ● GLOBALIZED ● WORLD 20 Structure of the Bazaar ● Private capital owner motives include a desire: for few shareholders; to stretch equity; to eliminate personal guarantees; to manage business – not balance sheet ● Capital is allocated based on the credit requirements of the providers (credit box) ● Capital providers have unique return expectations ● Return expectations are all-in rates (not just stated interest rates)
  • 21.CREATING ● VALUE ● IN ● A ● GLOBALIZED ● WORLD 21 On the Lighter Side Commercial truth-in-lending – when Prime hits 30% Slee3 Let me get this straight, the all-in cost to factor my client’s receivables is Prime +3% Investment Banker Man
  • 22.CREATING ● VALUE ● IN ● A ● GLOBALIZED ● WORLD 22 Private Capital Access Line
  • 23.CREATING ● VALUE ● IN ● A ● GLOBALIZED ● WORLD 23 Business Transfer ● Business transfer reflects all possible ways or methods to transfer or exchange a private business interest ● An owner’s transfer motive selects a transfer channel (e.g., Employee channel) ● Each channel contains numerous transfer methods (e.g., ESOP or MBO) ● Transfer methods select value worlds!
  • 24.CREATING ● VALUE ● IN ● A ● GLOBALIZED ● WORLD 24 Business Transfer Spectrum
  • 25.CREATING ● VALUE ● IN ● A ● GLOBALIZED ● WORLD 25 Owner Motives Matter Method Value World Value Possible values for PrivateCo: Buy/Sell Asset Market Value $ 2.4 MM MBO Investment Value $ 7.5 MM ESOP Fair Market Value $ 9.2 MM Recap Financial Market Value $12.0 MM Auction Synergy Market Value $16.6 MM IPO Public Value Ask Google Business Owners Choose a Transfer Value!
  • 26.CREATING ● VALUE ● IN ● A ● GLOBALIZED ● WORLD 26 III. New Rules of Wealth Creation 1. Every person working in or for a business must create wealth to remain employed 2. Job security is a function of the number of wealth- creating skill sets that are possessed 3. A company can expand its returns via arbitrage if its managers understand how to exploit market opportunities.
  • 27.CREATING ● VALUE ● IN ● A ● GLOBALIZED ● WORLD 27 III. New Rules (cont) 4. Companies should adopt conceptual business models to create wealth. 5. Owners need to raise their Private Finance IQ’s to make better investment and financing decisions (and thereby create wealth).
  • 28.CREATING ● VALUE ● IN ● A ● GLOBALIZED ● WORLD 28 The Midas Touch ● Most owners know the game has changed, but they don’t know how to win going forward ● Midas Managers have figured it out ● Midas Managers have always existed and have always created wealth ● Let’s review the essence of Midas
  • 29.CREATING ● VALUE ● IN ● A ● GLOBALIZED ● WORLD 29 Essence of Midas Midas Managers are: ● Control freaks in pursuit of a goal ● Contrarians ● Strategists who delegate ● Able to “look just over the horizon” ● Capable of understanding and exploiting the motives of others ● Driven to create wealth
  • 30.CREATING ● VALUE ● IN ● A ● GLOBALIZED ● WORLD 30 The Wealth Matrix Arbitrage Business Models Private Finance Income Risk Market Position M I D A S S T R A T E G I E S
  • 31.CREATING ● VALUE ● IN ● A ● GLOBALIZED ● WORLD 31 Let’s Play Some Wealth Creation Games 1. The Valuable View Game 2. The Consolidation Math Game 3. The Create a Niche Conglomerate Game 4. The Productize Your Business Game 5. The Design and Deliver Game
  • 32.CREATING ● VALUE ● IN ● A ● GLOBALIZED ● WORLD 32 1. The Valuable View Game 50% 40% 30% 20% 10% 0% Expected Returns Small Middle Large Debt Mezzanine Equity
  • 33.CREATING ● VALUE ● IN ● A ● GLOBALIZED ● WORLD 33 1. How to Get Viewed on a Better Line 1. Simplify the business model 2. Develop a recurring revenue/income stream 3. Institutionalize the business (mgmt, systems, etc.) 4. Create transparency on all fronts 5. Rationalize the process chain End Result: Better/cheaper access to capital plus a higher acquisition multiple
  • 34.CREATING ● VALUE ● IN ● A ● GLOBALIZED ● WORLD 34 2. Consolidation Math Game Sales ($millions) 5 150 500 1,000 2-3x 4-7x 8-9x 10-11x >12x Small Lower Middle Upper Large Businesses M I d d l e M a r k e t Companies
  • 35.CREATING ● VALUE ● IN ● A ● GLOBALIZED ● WORLD 35 2. The Rules of this Game ● Identify your market segment ● You need a platform company ● Determine which competitors are not adding value ● Go after all of them at once ● Use the Head-’n-Shoulders approach ● The toughest part is integrating the operations ● Don’t fall in love with the result
  • 36.CREATING ● VALUE ● IN ● A ● GLOBALIZED ● WORLD 36 3. Create a Niche Conglomerate ● Take what globalization will give you – become a niche-aholic ● Successful middle market firms are amalgams of niches ● Hang your niches off an intellectual capital tree ● Spend 50% of your time developing the next niche ● Ideal company: $15 MM in sales, comprised of 5-6 niches, EBITDA of $4-5 MM
  • 37.CREATING ● VALUE ● IN ● A ● GLOBALIZED ● WORLD 37 3. Niche Building (Rob’s Intellectual Capital Tree) Preach Write Create Engr. Seminars Books Own Stuff Advise
  • 38.CREATING ● VALUE ● IN ● A ● GLOBALIZED ● WORLD 38 4. Productize Your Business Game ● Cimtec Automation is a Charlotte value-added distributor of factory automation ● The managers and I bought it from Unifi in 2002 ● Project engineering equates to no value creation because the market wants/values recurring revenue/income streams ● We are currently productizing our offerings ● This is the Head-’n-Shoulders approach again
  • 39.CREATING ● VALUE ● IN ● A ● GLOBALIZED ● WORLD 39 5. Design and Deliver Game ● The new global business model calls for controlling rather than owning your process chain (own only your intellectual capital) ● This strategy works even in depressed industries ● Take the Textiles industry for example. We have clients with annual sales of more than $50MM; EBITDA of more than $10MM; fewer than 15 employees.
  • 40.CREATING ● VALUE ● IN ● A ● GLOBALIZED ● WORLD 40 5. Design and Deliver (Example) Robertson & Foley’s Process Chain The Old Chain: OWN EVERY STEP OF THE PROCESS (INCLUDING EMPLOYEES/OTHER) The New Chain: MARKET ENGINEER OUTSOURCE DELIVER The hardest part is letting go of what worked 10-20 years ago
  • 41.CREATING ● VALUE ● IN ● A ● GLOBALIZED ● WORLD 41 What’s Stopping You? ● Creating wealth is a choice ● Most owners seek only a lifestyle – not wealth ● The Conceptual Age threatens to destroy many lifestyle businesses ● Owners need to reconceptualize themselves and their business models
  • 42.CREATING ● VALUE ● IN ● A ● GLOBALIZED ● WORLD 42 Where Do You Go from Here? ● Answer the following question: - If we were meeting 3 years from now, what would have to happen for you to feel like you’ve been successful? ● Write down the answers and post them ● Choose strategies that will get you there ● By all means, delegate the stuff you hate, and enjoy meeting your goals!
  • 43.CREATING ● VALUE ● IN ● A ● GLOBALIZED ● WORLD 43 Après Wealth Creation Once you create wealth, you need to realize it…