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2021-9-26 published at News & Reports category

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1.Communicating: Ensuring Vision Integrity through Effective Communication Presenter: Angela Irwin President AirWin Educational Services, LLC 2017/2018 Webinar Series
2. Communicating: Ensuring Vision Integrity through Effective CommunicationEffective Communication Defined What Does It Mean to Communicate Effectively? Effective communication is about sharing with the right people, the right information at the right time. Who are the right people? What is the right information? What is the right time for sharing information?
3.The Right People
4. Communicating: Ensuring Vision Integrity through Effective CommunicationThe Right People “The single biggest problem in communicating is the illusion that it has taken place.” George Bernard Shaw
5.Communicating: Ensuring Vision Integrity through Effective CommunicationThe Right People: Primary and Secondary
6.Communicating: Ensuring Vision Integrity through Effective CommunicationThe Right People: To Whom Shall I Communicate? Always include general information about the Academy: When opened Authorizer Location Grades served Student enrollment information/numbers Management information Charter contract status (e.g. when issued and term) Sample Communications Framework
7.Communicating: Ensuring Vision Integrity through Effective CommunicationThe Right People: To Whom Shall I Communicate? Legend: Communications Purpose: To ensure general awareness of . . . (specific topic) To educate the general public on . . . (specific topic) To demonstrate the Academy’s proactive approach in communicating with all stakeholders To alleviate public concerns on critical issues To highlight the Academy’s accomplishments, successes, positive events, etc. Audiences: Primary: Authorizer ESP School staff School families Legal counsel MDE Secondary: Vested financial entities Community partners and associates Local press Local legislators Local governmental agencies Local school district Intermediate school district Spokesperson: Board president Academy leader/principal Academy’s legal counsel Management representative Communications Outlet: Press release Written statements/letters/reports Telephone conferences Press conferences Website Other digital mediums/social networks
8.Communicating: Ensuring Vision Integrity through Effective CommunicationThe Right People: To Whom Shall I Communicate? Communication Topics: Who Should Know? Annexing existing facility Changes in leadership at Academy Adding a new staff position Bomb threat at Academy Hazing issue with student Charter school closure Exemplary State Assessment results Authorizer ESP School Staff School Families Legal Counsel Michigan Department of Education Local Intermediate School District Vested Financial Entities Community Partners Local Press Local Legislators Local Law Enforcement Local School District
9. Communicating: Ensuring Vision Integrity through Effective CommunicationThe Right People “The single biggest problem in communicating is the illusion that it has taken place.” George Bernard Shaw
10.The Right Information
11.Communicating: Ensuring Vision Integrity through Effective CommunicationThe Right Information: Structure Impacts/changes based on effectiveness of inputs and outputs
12.Communicating: Ensuring Vision Integrity through Effective CommunicationThe Right Information: Exchanging Questions Board ESP
13. Standard legal documents: Terms and conditions Bylaws Articles of Incorporation Fiscal Agent Agreement Oversight Agreement Accompanying schedules: Staff responsibilities – (Schedule 5) Physical plant description – (Schedule 6) Governance structure – (Schedule 7a) Educational goals and related measures – (Schedule 7b) Curriculum – (Schedule 7c) Methods of pupil assessment – (Schedule 7d) Admission policy and criteria – (Schedule 7e) Public Notice of Enrollment Procedures – (Schedule 7f) School calendar and day schedule – (Schedule 7g) Age and grade range of pupils – (Schedule 7h) Communicating: Ensuring Vision Integrity through Effective CommunicationThe Right Information: The Charter Performance Contract
14. Communicating: Ensuring Vision Integrity through Effective CommunicationThe Right Information: School Academics Achievement and Growth
15. Communicating: Ensuring Vision Integrity through Effective CommunicationThe Right Information: Fiscal Operations Financial Breakdowns
16. Communicating: Ensuring Vision Integrity through Effective CommunicationThe Right Information: Business Operations Inputs (Academy Resources) Outputs (Delivery on Resources) Staff Facilities Educational Program Technology Food Service Special Education Extra Curricular Activities Compliance Services Management Agreement
17.The Right Time
18. Communicating: Ensuring Vision Integrity through Effective CommunicationThe Right Time
19. Communicating: Ensuring Vision Integrity through Effective CommunicationThe Right Time: Timing Considerations General Timing “Events” for Discussion: Student assessments (September/October (Fall); January/February (Winter); April/May (Spring – MAP and M-Step)) Application and enrollment period Student enrollment counts and supplemental counts (1st Wednesday in October; 2nd Wednesday in February) Board member candidate nomination(s)/authorizer governing board meetings Annual Education Report (mid-October typical deadline for presentation to the public) Financial information (by June 30th, budget adoption and public hearing on budget)
20. Standard Information: Shared and/or discussed: Board meetings Committee meetings Through standard communication protocol(s) Communicating: Ensuring Vision Integrity through Effective CommunicationThe Right Time: Information Considerations
21. Urgent/Critical Information: Information that cannot wait for the next board meeting: Issues that compromise the health/safety of students and/or staff Issues that have the potential for impacting the charter contract (e.g. a missed testing window, a delayed building certificate of occupancy, building renovations/acquisitions, etc.) General issues or subjects with deadlines that are not conducive to meeting schedule Policy-related timing issues Communicating: Ensuring Vision Integrity through Effective CommunicationThe Right Time: Information Considerations
22. Introductory Stats: Name of School: ABC Charter Academy Grades Served: K-8 Location: Inner-city Management Status: Managed – Full-Service Provider Became Operational: 2012 Student Enrollment: 300 Board Composition: Five members, representing a cross-section of community professionals Scenario: As indicated above, ABC Charter Academy is a charter public inner-city school, serving grades K-8. The Academy became operational in 2012 (under a five-year contract) and has enjoyed stable, experienced leadership since its inception. Since 2012, other than standard start-up challenges, the Academy has operated “business as usual.” On October 5, 2016, ABC Academy Board President, Tom Jones, received telephone call from Academy leadership, Sally. Sally reported to Tom that, as she was talking, an incident involving multiple students was unfolding on Academy property. Specifically, Sally shared that a group of 10 students, five of which she could identify (two of which had IEPs), five she did not recognize, appeared to be engaged in a “drug deal.” Sally further indicated that she had called local law enforcement, who was “on their way,” but had not yet arrived. Sally was not sure if any of the students were carrying weapons but did see something that could have presented as a “glock” pistol. Sally has the school in a lock-down state. Questions: You are Board President Jones: What is your immediate response to Sally? Following your conversation with Sally, with whom do you communicate, immediately? After communicating with all relevant parties, what is your next course of action? What role does policy play in this issue? Communicating: Ensuring Vision Integrity through Effective Communication Mini Case Study
23.Thank You!

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